Privacy Policy

Effective Date: January 2025

1. Data Controller & Contact

NASHE

Owner: Alex Jovanovic
Am langen Felde 35/3/30
1220 Vienna, Austria

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at: info@nashe-shop.com

2. Collecting Personal Information

We process personal data that you voluntarily provide when:

  • Placing an order
  • Contacting us via email or contact forms
  • Subscribing to our newsletter

This may include:

  • Full name
  • Delivery and billing address
  • Email address
  • Payment data (processed via Shopify, PayPal, or Stripe)
  • Order history

In addition, technical data such as IP address, browser type, device information, and access times may be processed when visiting our website.

3. Purpose of Processing

We process your personal data for the following purposes:

  • To fulfill and ship your order
  • Customer service and communication
  • Compliance with tax and accounting obligations
  • Website optimization and improvement of user experience (analytics and UX)
  • IT security, system stability, and fraud prevention

4. Legal Basis for Processing

The processing of personal data is based on the following legal grounds under the GDPR:

Art. 6(1)(b) GDPR

Performance of a contract

Art. 6(1)(c) GDPR

Compliance with legal obligations

Art. 6(1)(f) GDPR

Legitimate interests (e.g. website security, fraud prevention, service improvement)

Art. 6(1)(a) GDPR

Consent (specifically for marketing and tracking cookies)

5. Disclosure to Third Parties

We only share personal data with trusted service providers where necessary to operate our business:

Shopify Inc.

E-commerce platform

Data may be processed in Canada and the USA. Transfers outside the EU are safeguarded by EU Standard Contractual Clauses in accordance with Art. 46 GDPR.

Printful, Inc. / Printful B.V.

Print-on-demand production and fulfillment

Data may be processed within the EU and the USA and is protected by EU Standard Contractual Clauses under Art. 46 GDPR.

Payment Providers

PayPal, Stripe, Shopify Payments

Processing payment transactions securely

Tax Accountant

For invoicing, accounting, and legal compliance

Analytics and Marketing Providers

Google Analytics, Meta (Facebook) Pixel

Activated only after explicit user consent

6. Data Storage Duration

We store personal data only for as long as necessary to fulfill the stated purposes or as required by applicable legal retention periods.

For example, invoice and accounting data are stored for 7 years in accordance with Austrian tax law.

Data will be deleted or anonymized once the retention period expires, unless you request deletion earlier and no legal obligations prevent this.

7. Your Rights Under the GDPR

You have the right to:

  • Art. 15 Access your personal data
  • Art. 16 Rectify inaccurate or incomplete data
  • Art. 17 Request deletion of your data
  • Art. 18 Restrict processing
  • Art. 20 Data portability
  • Art. 21 Object to processing

To exercise your rights, please contact us at: info@nashe-shop.com

You also have the right to lodge a complaint with the Austrian Data Protection Authority: www.dsb.gv.at

8. Cookies & Tracking Technologies

We use cookies and similar technologies to analyze website traffic and improve our services.

Analytics and marketing tools (such as Google Analytics and the Meta Pixel) are only activated after your explicit consent via our cookie consent banner in accordance with Art. 6(1)(a) GDPR.

You can change or withdraw your consent at any time via the cookie settings or through your browser.

9. Cookie Consent Banner

Our website uses a GDPR-compliant cookie consent banner that allows you to:

  • Accept or reject non-essential cookies
  • Manage individual cookie categories
  • Withdraw consent at any time

10. Online Dispute Resolution

We are not legally required to participate in alternative dispute resolution procedures.

However, as required by EU law, we provide the following link to the EU Online Dispute Resolution platform: https://ec.europa.eu/consumers/odr

Last updated: January 2025