Privacy Policy

This Privacy Policy describes how we collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Title

June 2025

1. Data Controller & Contact

2. Collecting Personal Information

3. Purpose of Processing

4. Legal Basis

5. Disclosure to third parties

6. Data Storage Duration

7. Your Rights Under GDPR

8. Cookies & Tracking

9. Cookie Consent Banner

10. Dispute Resolution

1. Data Controller & Contact

NASHE
Owner: Alex Jovanovic
Am langen Felde 35/3/30

1220 Vienna, Austria
After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at info@shop-nashe.com.

2. Collecting Personal Information

We process the personal data you provide when:

Placing an order
Contacting us via email or forms
Subscribing to our newsletter
This includes:
Full name
Delivery address
Email address
Payment data (processed via Shopify, PayPal, or Stripe)
Order history

3. Purpose of Processing

We process your personal data for the following purposes:
To fulfill and ship your order
Customer service and communication
Compliance with tax and accounting laws
Website optimization (analytics and UX)

4. Legal Basis

Processing is based on the following legal grounds:

Art. 6(1)(b) GDPR – Contract fulfillment

Art. 6(1)(c) GDPR – Legal obligations

Art. 6(1)(f) GDPR – Legitimate interest (e.g. user experience, fraud prevention)

Art. 6(1)(a) GDPR – Consent (specifically for marketing/tracking cookies)

5. Disclosure to third parties

We only share data with trusted service providers as necessary:

Shopify Inc. – Our e-commerce platform
(Data may be processed in Canada and the USA based on EU Standard Contractual Clauses under Art. 46 GDPR)
Printful, Inc. / Printful B.V. – Print-on-demand & fulfillment
(Data may be processed in the USA and EU; safeguarded by EU Standard Contractual Clauses under Art. 46 GDPR)
Payment providers – PayPal, Stripe, Shopify Payments
Tax accountant – For invoicing and legal compliance
Analytics providers – Google Analytics, Meta (Facebook) Pixel
(activated only with user consent)

6. Data Storage Duration

We store your personal data only as long as necessary for the stated purposes or legal retention periods (e.g. 7 years for invoices under Austrian tax law).

7. Your Rights Under GDPR

You have the right to:

Access your data (Art. 15 GDPR)
Rectify incorrect data (Art. 16 GDPR)
Request erasure (Art. 17 GDPR)
Restrict processing (Art. 18 GDPR)
Data portability (Art. 20 GDPR)
Object to processing (Art. 21 GDPR)

To exercise your rights, contact:
support@shop-nashe.com

You also have the right to lodge a complaint with the Austrian Data Protection Authority:
www.dsb.gv.at

8. Cookies & Tracking

We use cookies and third-party tools (e.g. Google Analytics, Meta Pixel) to analyze traffic and improve our services.
These cookies are only activated with your explicit consent via the cookie banner (Art. 6(1)(a) GDPR).

You can change your preferences at any time in the cookie settings or via your browser.

Use of TikTok Pixel and Data Sharing

We use marketing tools provided by TikTok (TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland) to better understand how users interact with our website and to optimize our ad performance on the TikTok platform.

When you visit our website, the TikTok Pixel may collect and transmit information such as:

IP address

Device type and operating system

Pages viewed and actions taken (e.g., product views, add to cart, purchases)

Timestamp and referral source

This data helps us deliver personalized ads, measure ad effectiveness, and improve your overall experience with our brand. The collected information may also be matched with your TikTok account or other platforms used by TikTok.

We have enabled maximum data sharing, which includes TikTok Pixel, Events API, advanced matching, Shopify API integration, and in-app payment tracking. This setup ensures optimal marketing performance while adhering to TikTok's latest data sharing standards.

For more details on how TikTok processes your data, please refer to their Privacy Policy.

If you wish to opt out of tracking, you can adjust your browser settings or contact us at info@nashe-shop.com.

9. Cookie Consent Banner

Our website uses a GDPR-compliant cookie consent banner.
This allows you to manage and withdraw your cookie preferences anytime.

10. Dispute Resolution

We are not legally required to participate in alternative online dispute resolution procedures. However, as required by EU law, we provide the following link:
https://ec.europa.eu/consumers/odr